Category: Creative

SEMLEP: Cultural & Creative Sector Research. FireDog Research to help provide the ‘bigger picture’

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FireDog Research win SEMLEP tender for Cultural, Creative and Visitor Economy Research

FireDog Research are absolutely delighted to have been awarded the Cultural and Creative Contract by SEMLEP.

Our  team are thrilled at the prospect on working on such a unique, exciting and regionally significant programme.

FireDog have proposed a study will work with employers and stakeholders within the Arts, Heritage, Sports, Visitor Economy, Creative and Cultural Industries (AHSVEC&C) to:

  • research and analyse specific AHSVEC&C skills, knowledge and intelligence needs around staff recruitment, retention and workplace skills development, Apprenticeships and Traineeships
  • identify common themes around skill development and skills shortages and evidence where precise action is needed within an audience of key business across the sector.
  • demonstrate the overall value and importance to the local economy of the AHSVEC&C industries and identify the training and development needs of owner managers to help support and grow their business.
  • work with the 11 local authorities in the SEM region in a mapping exercise to improve regional and national collaboration.
  • provide the AHSVEC&C sectors and visitor economy with information, analysis, knowledge and tools that will enable them access new talent, source funding opportunities and put in place sustainability recommendations and proposals to take advantage of future growth opportunities.

Contact the team at FireDog Research to find out more.

Leeds City College Emerging Skills Needs Local Response Fund

In the next dLeeds Emerging Skills_01ecade, infrastructure investment programmes across the Leeds Region are forecast to unlock billions of pounds of economic output and create thousands of jobs.

FireDog with Beyond 2030 were commissioned to undertake primary and secondary research to determine if businesses in the Region have the capacity and capability to take advantage of the investments.

FireDog engaged local SME employers by creating a range of integrated communications activities including email and content marketing initiatives, online surveys, outbound telemarketing, workshop events and face-to-face opinion surveys and venue sourcing.

Our in-depth reports focused upon regional economic impact, forecasting assessments, emerging skills requirement, analysis and funding recommendation.

WACO Global Logistics

The WACO_LogisticsWACO System is the world’s foremost independent global freight management and logistics network. WACO is an exclusive network consisting of a number of independent freight management companies. The company is an Association, owned by, and run for the benefit of our members WACO has its Corporate Head Office in Zurich and Operations Management in London.

WACO have members in more than 90 countries providing a network of more than 400 locations, employing over 21,000 freight professionals, handling over 1.85 million shipments each year with over one million tonnes of airfreighted cargo. The WACO network has a combined annual turnover of $4 billion, making The WACO System a major player in the global market.

FireDog is delighted that WACO has commissioned our to help develop marketing and communication material including a suite of new presentation material and the delivery of a new eMarketing and eCRM system for member based communications.

For more information see the WACO System or contact Rhys Davies at FireDog Research.

Innovative new venture for Dr Ross Moloney

New venture for Dr Ross Moloney

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Dr Ross Moloney, Managing Director, FireDog Research

Former CEO of Skills for Logistics, Dr Ross Moloney is taking his unique skills set into an innovative new venture. As Managing Director of a new full-service research, marketing and communications agency, called FireDog Research, Dr Moloney will be working across public, private and charitable sectors.

FireDog has been established to help organisations in these sectors explore new markets, develop new products and acquire new customers. Alongside market research, creative branding and digital media, this new venture will also help clients with bid writing and funding acquisition.

Dr Moloney will be leveraging the experience gained from being actively engaged with skills policy over the last ten years. He has worked for the government as an economic policy adviser. Likewise, he has also taught economics and politics at the Universities of Nottingham and Birmingham – where he completed his doctorate.

Alongside Dr Moloney in FireDog’s Management Team are Gwenn Winters and Rhys Davies. Winters, also formerly at Skills for Logistics where she was responsible for delivering large-scale research, is Research Director, while Rhys Davies takes on the role of Communications Director. Davies has almost 20 years’ experience of developing and executing integrated marketing and communications solutions for brands including Metro Goldwyn Mayer, Sony Pictures, Cube Capital, Unipart, Britvic International and most recently Skills for Logistics.

Dr Moloney said: “FireDog fills a niche by helping organisations better understand their audience and markets and where future growth might come from. Likewise, we will help businesses understand challenges they might face moving forward – including in relation to skills. Having identified the challenges and opportunities, we will enable our clients to really attack the future”.

If you’re thinking about your future development, or need to better articulate your brand and communications offering then please get on touch for a no obligation conversation with the FireDog team.

FireDog visits the World Wildlife Fund at the Living Planet Centre

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FireDog Research were invited into one of the most inspirational, state-of-the-art work space the team have probably ever visited today.

The World Wildlife Fund (WWF) have created an amazing building in Woking that shows it is possible for people to live in harmony with nature. Smart eco-design, underground heat pumps, advanced technology and trees in the main work and breakout area makes this place an awesome place to work.

With environmental impact top of the agenda, when the team signed in at reception, we were invited to add our office postcode and mode of transport so the WWF team can assess the carbon footprint of our journey to the meeting.

Made us think that next time we should take the train and walk the last bit to the Living Planet Centre (we  also liked the pandas display…).